Volunteer Marketing Director

Human Health Project is recruiting a volunteer Marketing Director to lead the development and execution of marketing strategies (see HHP One Pager 2025 (NI)) to increase brand awareness, engage supporters, and drive fundraising efforts, while also recruiting and managing a volunteer team.

Here's a more detailed breakdown of common responsibilities and requirements:

Key Responsibilities:

• Strategic Planning:
  • Develop and implement comprehensive marketing and communications strategies that align with the charity's overall goals and objectives. 
  • Conduct market research and analysis to identify opportunities and trends. 
  • Set and track key performance indicators (KPIs) to measure the effectiveness of marketing campaigns. 
• Campaign Management:
  • Lead the development and execution of marketing campaigns across various channels, including digital, print, and social media. 
  • Develop and manage marketing budgets. 
  • Ensure all marketing materials are on-brand and consistent with the charity's messaging. 
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• Team Leadership:
  • Lead and manage a marketing team, providing guidance, mentorship, and support. 
  • Recruit, train, and develop marketing staff. 
  • Foster a collaborative and high-performing team environment. 
• Stakeholder Management:
  • Build and maintain strong relationships with internal and external stakeholders, including donors, volunteers, and media contacts. 
  • Where possible, present the charity at events and conferences. 
  • Advocate for the charity's mission and work. 
• Fundraising Support:
  • Develop and implement marketing strategies to support fundraising efforts. 
  • Contribute to the development of fundraising materials and campaigns. 
  • Analyze fundraising data to identify areas for improvement.