Training/Advice
Event

*FREE WEBINAR* Creating Tourism Promotional Offers That Drive Business

Excalibur Press

This is a free event
Creating Tourism Promotional Offers That Drive Business
This slide/demo/video-based webinar is presented by publicist, journalist and commentator Tina Calder. As founder of Excalibur Press publicity management, content creation and copywriting agency Tina has been in the business working in Northern Ireland for the last 20 years and has worked with a number of thought leaders over the years.

In this session Tina will take attendees through the process of creating an engaging offer for their business that will resonate with both tourists and locals alike. She will offer top tips on how to create offers that don't always compromise the bottom line and guide you on where to upload, promote and post them for maximum exposure and reach.

In this webinar Tina will cover things such as:

  • What is a tourism offer?
  • Finding your objective when creating a tourism offer
  • Things to note about tourism offers
  • Examples of tourism offers
  • Creating your offer
  • Meeting your customer at the right place on their customer journey
  • Getting the who, what, where, when, why and how right
  • Tourism market segments (for Northern Ireland businesses)
  • What is experiential tourism?
  • Writing your offer
  • Promoting your offer
  • Lots of top tips, tricks, techniques and secrets from behind the scenes at Excalibur Press

We've set aside an hour and a half for this overview webinar which will help you focus on creating great tourism offers today.

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Content Queen Tina will demystify the art of creating good quality offers.

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About Tina

Northern Ireland's Content Queen, Tina Calder is a journalist and commentator of 20 years, a publicist of 12 and a multi-platform media professional. The Belfast entrepreneur owns publicity management agency Excalibur Press based in the city's Cathedral Quarter.

From travelling across the UK and Ireland as a showbiz reporter, publicist and tour manager to becoming an award winning business journalist, Tina uses her varied and colourful career experiences to deliver bespoke publicity and communications strategies.

To put it bluntly she'll show you how to get stuff done!

Sector:
  • Education/training

Date and Time

  • -

Location

Cathedral Quarter
Belfast
BT1 1FF
United Kingdom

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